Monthly Archives: August 2014

Is self-publishing and promotion keeping you out of the Indie market?

In past decades, writers, good and bad, have been turned away from the gates of traditional publishing.  The published author was often the one who had managed to swim through a sea of rejections and keep crashing against the seawalls until they found a way in.

Self-publishing has changed in 5 years

Nowadays, with traditional publishers fighting Amazon, and self-publishers squabbling amongst themselves, you could be led to believe that becoming self-published is easy. You just have to write the book and put it up on Amazon.

Maybe that was true of self-publishing five years ago, but successful self-publishing today is a combination of carefully planned:

  • Writing for a popular market
  • Good editing (as it still is in traditional publishing)
  • Well designed book covers that catch attention
  • A carefully crafted launch strategy
  • Continual self-promotion


Today you have to develop a ‘presence’ on the Internet with Blogs, author websites, a regular presence on Twitter, LinkedIn, Google+, popping up with comments on other sites where writers/readers might be – like Goodreads website.

Self-publishing success = quantity

So where is the time for writing goals? Well, it seems from the blogs and books I read, authors can no longer linger over the fine details of a book until it reaches perfection. Instead they must be writing a book a month, or as writer Alex Foster in Writing a Kindle Book a Week suggests writing quantity and accepting smaller income from each publication.

Video Titled: How To Write More And Create A Daily Writing Habit

Joanna Penn, author of three thrillers, is setting her sights on a writing goal  of creating three books a year using a method suggested by authors Dean Wesley Smith and Kris Rush The video is well worth a watch and you might want to follow-up with a look at Wesley Smith’s website where he demonstrates his method by publicly revealing how many words per day he puts on paper.(

Finding the magical key to self-publishing


Get the picture?

Currently challenged as I am, with editing my completed novel, juggling life and expectations of others, plus a part-time contract, how I can achieve a greater output eludes me. The trouble for me is that there are so many blogs and books to read on the subject, I don’t have time to discover the magical key to major output AND successful self-publishing.

So hello other writers who are struggling with this plethora of ideas and options. Self-publishing isn’t easier; it’s just more possible with a lot more work.

Heather Sylvawood, (struggling) Amazon Author

Why Don’t You Google It?

By Heather Sylvawood, Amazon Author

Everyone wants to emulate the power of Google. It’s not just a search engine – it’s a language modifier. It has given birth to a new verb (to google –to search the Internet). You might be using a different search engine to browse the ‘Net but you’ll be googling, regardless.


Googling is research at speed.  It’s also a method of linking to information that can so easily lead you down false paths. So be astute in your search. The information that you find in the first pages of Google research results are likely to be from the people who have “cracked” the Google analytic of the day and know how to push their message in front of your face.

Then, of course, there are the increasing number of paid adverts (‘sponsored’ is the euphemism).  The income has made Google founders rich. Even richer is Mark Elliot Zuckerberg (below) an American computer programmer, Internet entrepreneur, and one of five co-founders of the social networking website Facebook.

Google and Facebook give rich pickings

Like Google, Facebook is not far behind in its use as a search engine for information or connecting to people who might enjoy the same interests as you.  The information is not as easily uncovered as with Google, but each page, just like WriteGear, shares information found on the Internet, but it is already sifted for you.


How can you use Facebook for research?

If you want to expand your research on a topic, pick and keyword and search for like pages, follow them and then read and share what is most liked on their pages. Use your Facebook persona to share your own information and links as comments and you’ll start to get links back to your Facebook page and shares.

Check out the people who “Like” or Comment on your page. They’re likely to have similar interests and you’ll pick up links from them to research topics.

And if all else fails, why not hire a researcher from Look what you can get for a … fiver?


And there are many more willing people who earn extra income by giving value for money. So Google it, Facebook it or pay for it with a fiverr, anyway you look at it the Internet is the place where you can research anything.

By Heather Sylvawood, Amazon Author